When trying to communicate with future customers, it's important to strike the right tone. When it isn't right, as in the case of Microsoft's Tay, things can spin out of control quickly. That's why more companies are trying to understand how to integrate emotional intelligence into the machines that interact with people.

When trying to communicate with future customers, it's important to strike the right tone. When it isn't right, as in the case of Microsoft's Tay, things can spin out of control quickly. That's why more companies are trying to understand how to integrate emotional intelligence into the machines that interact with people. In 2015, GE inaugurated a new, Multi-Modal manufacturing facility in Chakan, India. If the company's ambitions for the space are realized, it could drive a massive change in global manufacturing.